Speaker Schedule

Jerry Abiog

Co-Founder and CMO, Standard Insights

Standard Insights

Jerry Abiog has over 25 years of sales and marketing experience and serves as a Co-Founder and CMO of Standard Insights, an AI as a Service marketing platform. Their mission is to be the global Standard on how successful businesses prioritize and execute their customer engagement from Insights gleaned from their data. Before his current role, he consulted for an AI start-up that failed. The lessons learned from this failure, serendipitous events, and the massive potential for AI in marketing led to forming of Standard Insights. He has been on numerous podcasts and has written articles on AI and marketing.


Luis M. Alvarez

President & CEO, Alvarez Technology Group, Inc. (ATG)

Alvarez Technology Group, Inc. (ATG)

Luis M. Alvarez is President & CEO of Alvarez Technology Group, Inc. (ATG), a technology services provider that delivers security, Internet-of-Things (IoT) and managed information technology solutions. Founded in 2001 in Salinas, CA, in the heart of a fresh food agricultural sector and embraced IoT solutions early on, providing clients with consultation and integration services. Taking advantage of the opportunity in the cannabis industry after the legalization of adult-use by California, Luis rolled out a new company division, Veo Verde Technology (www.veoverde.tech), dedicated to cannabusiness. Veo Verde Technology delivers a stack specifically tailored to the cannabis industry, including video surveillance, access control, cybersecurity, IoT and industry-specific applications.


Eric Boone

CEO, Meristematix


Eric has a long-term perspective on the global cannabis industry and is a data analytics professional. Since helming one of the first publicly-traded, cannabis-related companies in 2009, he has steadily kept focus on the emerging global market for cannabis and plant medicine. He excels at identifying and building strategic relationships internationally, scaling businesses into new markets, and liaising with government and regulatory officials. He is a board officer for Seattle Hempfest and Advisor on Data Strategy for CQA Canada. Eric holds an MBA from Thunderbird School of Global Management.


Harry Brelsford

CEO, SMB Nation and 420MSP

SMB Nation and 420MSP

Harry Brelsford is the founder of SMB Nation (www.smbnation.com) from Bainbridge Island, Wash. He is a long-time SMB channel partner who has served customers and mentored other partners (SMB Nation has over 49,000 members who are Managed Services Providers (MSPs) and SMB technology consultants). He oversees the popular SMB Nation workflow including content and events (webinars, workshops and multi-day conferences).He holds an MBA in Project Management from the University of Denver (and numerous certifications such as MCSE, MCT, CNE, et al) and is the author of 21 books on technology and business topics. His 20 years of SMB technology experience were supplemented by teaching 12+ years at night as an adjunct professor at Seattle Pacific University and other higher-learning institutions. He served as the Dean in the Graduate School of Technology at Aspen University (where he was awarded a PhD in Letters).Harry is an in-demand speaker at industry events. Harry’s recent books include the “How to Be an MSP” and he has published over 400-articles in business (Washington CEO, Colorado Business, Alaska Business Monthly) and technology magazine (ChannelPro, Microsoft Certified Professional magazine, etc.). An active entrepreneur, Harry is the force behind the Pocket MBA, Telephonation, Cloud Nation and Xpmigrations.com. His latest startup is 420MSP.


Dan Foote

CEO, DanTech Services

DanTech Services

Daniel Foote has over 20 years of experience in the IT industry and is a bestselling author. From being the sole support for a small business network to managing a support desk that delivered services to thousands of customers through all methods of data delivery, Dan has a wealth of experience. DanTech Services Inc operates from Anchorage, Alaska. His team works with the cannabis industry to protect its technology infrastructure, data, and users with a proven approach to security. The DanTech Services team provides support from the desktop to the cloud, to protect networks, data, and users.


Jim Roddy

President & CEO, Retail Solutons Providers Association

Retail Solutons Providers Association

Jim Roddy is the President & CEO of the Retail Solutions Providers Association (RSPA). He has been active in the IT channel since 1998, including 11 years as the President of Business Solutions Magazine, six years as an RSPA board member, one term as RSPA Board Chair, and several years as a business coach for VARs, ISVs, and MSPs. Jim has been recognized as one of the world’s Top 100 Retail Influencers by RETHINK Retail and a Leading CannaTech Influencer by The CannaTech Group. He is author of The Walk-On Method To Career & Business Success and Hire Like You Just Beat Cancer and is host of the award-winning RSPA Trusted Advisor podcast.


Randy Roe

Retail Technology Expert,

· 25+ years retail technology experience· 11-years CannaTech experience · Dispensary turnaround expert· Featured in Marijuana Venture magazine· Retail Technology Coach and Trainer· Korona Certified Reseller· B.A. Psychology and Anthropology, University of Texas


Duane Roebuck

Sr. Marketing Channel Manager Retail & IoT, BlueStar


Duane has been developing innovative solutions in a variety of industries for over 15 years. As an early advocate within the Cannabis Industry, he has leveraged his knowledge to educate and inform resellers as to how they can help growers, producers, and retailers within the industry. He has also developed relationships and helped to build channel strategies with compliance software providers and resellers; enabling them to collectively offer value-added, compliant solutions. Duane has a Bachelor’s in Business Admin & Marketing from the University of Mt. St. Joseph as well as a Masters in Organizational Leadership and Graduate Certifications from Cornell University in Product Management & Design and Marketing Strategy.


Michael Rosenfeld

Head of Sales and Lead Strategist, CannaVu


Michael Rosenfeld is a 20yr advertising agency executive, and currently, Head of Sales and Lead Strategist for CannaVu, a digital advertising platform specializing in highly regulated categories including cannabis and CBD. A lifetime of branding and media expertise, he is also an advisor to ALTRD.tv, the largest OTT platform dedicated to cannabis, psychedelics, and wellness lifestyle content; Tetragram, a cannabis journaling app building the future of medical data insights, and Caasi, a wellness and spa focused CBD brand. His passion in category includes sharing what he knows on his quest to support the mainstreaming of cannabis nationwide. My LinkinedIn: https://www.linkedin.com/in/michaelrosenfeld/ CannaVu URL : CannaVu.net


Blake Schwank

CEO, Colorado Computer Support

Colorado Computer Support

Blake’s journey in technology started almost 40 years ago as a teenager when he and his father built a Heathkit 25” console television together. In 1988, Blake received a bachelor’s degree from the University of Colorado at Colorado Springs and was commissioned in the U.S. Army as a Medical Service Corps Officer. He served for eleven years from the Middle East to Alaska in healthcare administration and systems (IT) administration.When Blake left the Army, he knew he wanted to pursue a career in information technology. In 1999, he worked as the IT director in a mobile technology software company. The company he joined rapidly grew from 30 to 150 employees in two years and eventually folded with only five after the dot-com bust. The downturn allowed Blake to stay on part-time which gave him the time and opportunity to venture out and work as an independent IT Consultant. It was during this time that he started Colorado Computer Support.


Paul Seaborn MBA, Ph.D.

Assistant Professor, McIntire School of Commerce

McIntire School of Commerce

Paul Seaborn MBA, Ph.D. is an Assistant Professor in the Management Area at the McIntire School of Commerce, University of Virginia. He has a specific focus on the cannabis industry and in particular topics related to industry structure, public policy and regulation. He published one of the first teaching cases on the industry in 2014 and created and taught the first-ever Business of Marijuana course at the University of Denver in 2017. Prof. Seaborn is actively involved with the cannabis industry as a conference speaker, consultant, and expert witness. Originally from Canada, he spent 8 years in Colorado prior to moving to Virginia.


Sterling F. Stoudenmire IV

President, Opus Fideles, LLC

Opus Fideles, LLC

Mr. Stoudenmire is executive proven in uniquely challenging situations involving turnaround, transformation, startup and innovation. His career began in consulting with Accenture working with both Global 1000 and Medium Size Enterprises across a diverse array of industries including Financial Services, Travel, High Tech and Manufacturing/Distribution in both the Americas and Europe. He departed Accenture in 2002 as a partner to pursue independent restructuring/transformation engagements, and completed 3 separate restructurings for Private Equity with 5X-10X returns, each in less than 2 years’ time. These roles included stints as COO, CRO, and CEO, the last 10+ years as a CEO. Following a successful restructuring, Stoudenmire was asked to take on a startup in the newly emerging cannabis space, and built a successful company that is the largest greenhouse cultivation in the state of Colorado with 6 dispensaries. The company achieves 25%+ EBITDA margins, and is growing at 50% per year. Mr. Stoudenmire transitioned from a successful top-tier consultant to a chief executive through the synthesis of diverse skills in finance, strategy, and technology combined with innate ability to lead, inspire and mentor others. An entrepreneurial perspective, combined with a financially disciplined, pragmatic approach yields extraordinary returns.


Moderator List

Jim Roddy (Moderator)

President & CEO, Retail Solutions Providers Association (RSPA)

Retail Solutions Providers Association (RSPA)

Jim Roddy is the Vice President of Marketing for the Retail Solutions Providers Association (RSPA) and leads the RSPA Cannabis Community. Jim has been recognized as one of the world’s Top 100 Retail Influencers by RETHINK Retail, a Leading CannaTech Influencer by 420MSP, and is regularly requested to speak at industry conferences on SMB best practices.